Blueberry adds DX trade to Meta Trader suite of platforms

Source: financemagnates, 28/1/2024

Australian forex brokerage Blueberry announced today (Tuesday) the integration of DX trade into its platform offerings, expanding its services to Forex and CFD traders globally.

Blueberry integrates DX trade and expands trading platform options

The integration gives traders access to multiple asset classes including Forex, CFDs on indices, stocks, commodities, and cryptocurrencies through the DXtrade platform. The new offering complements the broker’s existing Meta Trader 4 and Meta Trader 5 solutions.

According to Blueberry, the platform will be available to both direct clients and sub-brokers (also potential support companies) who have not independently licensed DXtrade. This represents a significant expansion of the broker’s technological infrastructure.

Ajak Pierre, Chief Commercial Officer of Blueberry, said during the announcement: “Our goal is to make trading easier for everyone.” “By introducing the DXtrade platform, we are expanding the options available to traders, providing them with greater flexibility in how and where to trade. DXtrade offers a comprehensive range of intuitive trading tools, and we encourage traders to explore its features and benefits.”

Developed by financial software firm Devexperts, DXtrade provides brokers with real-time risk management.

Risk management, one of the most common terms brokers use, refers to customizable capabilities and settings to segment clients. The platform architecture allows scaling with additional server capacity to accommodate increased trading volumes.

The platform includes a web-based interface and iOS mobile app, featuring Trading View Chart. Technical functions include configurable stop loss and take profit levels, both in order entry and chart-based trading.

We will continue to work with Blueberry in deploying our platform, ensuring the smooth delivery of Blueberry’s trading services via DXtrade, and we look forward to our continued collaboration,” added John Light, Head of OTC at Devexperts.

As exclusively reported by Finance Magnats, the number of active accounts on the DXtrade SaaS platform reached nearly one million in 2024, a threefold increase from the previous year. This total does not take into account the final figures for December.

Blueberry rebranding and propaganda trading push

At the end of 2024, Blueberry Markets rebranded its brand by shortening its name to “Blueberry”. While the company did not provide specific reasons for the change, it also introduced a new design for its commercial platform, including a new logo.

In addition, the company has launched a new transaction reporting system in Australia. The system integrates TR Action’s reporting solution with the widely used Meta Trader 4 (MT4) platform.

with the aim of simplifying regulatory compliance.

Queen Beirut, Co-CEO of TR Action, commented: “This partnership demonstrates our commitment to delivering seamless and compliant solutions, reducing the business reporting burden on teams and allowing for increased service-focused capability.”

In addition to serving retail clients, Blueberry has also worked extensively with private trading firms. It has now entered private trading directly with the launch of its own brand, Blueberry Funded.